What are you wearing underneath?

We all have a preference when it comes to the color and material of underwear, but on New Year's Eve, there's a tradition where you should wear red underwear. And almost all women agree: no matter what outfit they choose, the little black dress, something sparkly, or a pantsuit, it has to be red underneath.
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The Origin of the New Year's Tradition

But what is this New Year's tradition all about? According to this centuries-old tradition, women who wear red underwear on New Year's Eve will be blessed with good luck in love in the following year.

This tradition is particularly popular in Western and Southern Europe and likely originated in Rome, Italy. During the time of the Roman Emperor Augustus, red underwear was considered a kind of lucky charm. And even today, this custom is very common in Italy.

According to other traditions, the custom is a Chinese tradition that also primarily represents good luck. Marco Polo brought this tradition back to Europe on his voyage.

No matter which origin story you follow, the custom lives on and promises women who wear red underwear on New Year's Eve good luck in love in the coming year. But for this magical custom to unfold its full effect, there are a few things to keep in mind.

Red means good luck in love - but how?

For the custom to work and for us women to find happiness in love in the coming year, a few things must be considered:

The red underwear should be a gift, not something you buy yourself. It's a sign of appreciation and love that makes this ritual special.
The red underwear should be worn for the first time on New Year's Eve itself, because then happiness can unfold and the custom becomes reality.

So, dear women, accept gifts or give gifts yourself. Whether you receive the underwear from someone or give it to a friend, it doesn't matter, make others happy and let yourself be happy!

You're sure to find the right underwear with us. With our Royal Fit and Royal Delite, you have two styles that feel like silk against your skin and give you a great body feeling. Take a look at our ambassadors and see how beautifully the lingerie nestles against them.